John Rothwell practices at Island Direct Primary Care in Merritt Island, where he built his approach to medicine around the idea that healthcare is a balance of physical, mental, emotional, spiritual, and financial wellness. He first came across the direct primary care model while writing a business plan aimed at expanding access to affordable care and disease prevention, and the concept stuck with him.
What draws him to the model most is the time it gives him with patients. Rather than the traditional seven to thirteen minute visit, he gets a full hour to sit down with someone, learn about their family, and understand their goals and aspirations. That extra time lets him look past the immediate complaint and address the fuller picture of a patient's life, from physical health to the mental, emotional, spiritual, and financial pressures that shape it.
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